Often as a consultant, I meet people and businesses that want to make changes needed to boost their bottom line. One quick way you can create immediate value is by finding out what your employees and customers want and responding effectively to their needs. Before you get excited and just send out a survey, remember that some thoughtful consideration can go a long way.
7 tips to creating a survey that matters:
1. Be clear on your purpose/objective before you begin.
2. Create a survey people want to weigh in on.
3. Use on-line tool to make it easy.
4. Be clear, be concise and keep it confidential!
5. Ensure responses are varied.
6. Take the survey yourself before you send it out.
7. Once people have taken time to respond, make time to review the results!
If you follow these basics steps when surveying, over time you will build the credibility needed to gather effective feedback that will not only make a difference in your business, but it will make a difference in the lives of your team, your customers and ultimately your bottom line!
Thursday, July 24, 2008
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